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ABOUT US

WHAT WE DO

Be The Church, a ministry of Chapel Pointe, is a toolbox of resources addressing the crisis in spiritual leadership facing the American church. With 80-85% of churches in the U.S. plateaued or declining, there is a critical need for healthy spiritual leaders who can drive gospel-centered transformation. We believe that gospel movements begin with leaders who are transformed to be more like Christ, sparking a wave of revitalization in their churches.

Our ministry partners with both new and established leaders to serve local churches, providing the guidance needed for clear direction, courageous decision-making, and sustainable growth. Acting as a catalytic spark through deep relationships, we offer cohorts, one-day summits, and resources to guide each church’s unique challenges and craft tailored plans for alignment and revitalization.

HEALTHY LEADERS

build healthy churches raise new leaders multiply churches

WHO WE ARE

Be The Church is not built to simply give information. We are here for strategic collaboration and partnerships to advance ministries to grow the kingdom of God.

We are pastors and leaders partnering together to see the local church grow for greater kingdom advancement. Our heart is to serve as a tool, as we see churches spread the hope of Jesus Christ to the world.

Joel Wayne

Founder and President

Michael Rubino

Executive Director

Carson Kunnen

Director of Communications

OUR PURPOSE

Be The Church is a leadership engine developed to fuel church growth that was birthed in 2020 out of a global pandemic and government shutdowns. What started years ago as conversations and dreams of uniting local pastors and churches was instantly galvanized into a modern movement. From its beginning, the heart of Be The Church has been to unite local churches and pastors together to see communities around the world transformed by the gospel. When churches partner together to develop spiritual leaders, connecting like-hearted and like-minded followers of Jesus, they fuel a spiritual awakening across our culture.

UNWAVERING COMMITMENT TO THE GOSPEL

OUR VALUES

Gospel message: The gospel to be central in all things.

The good news of what God has done through Jesus Christ to redeem humanity is the CENTRAL aim of a healthy church. The gospel is the source of salvation for humanity. It is also what sustains the work of ministry for all believers. We never move beyond our need of the gospel and because of that reality, we desire to see all people transformed by the gospel.

Gospel mandate: Disciples advancing the gospel at all costs.

The mandate given to the followers of Jesus is to GO and make disciples of all nations, baptizing them in the name of the Father, the Son, and the Holy Spirit. Healthy churches will leverage all their resources to making disciples of Jesus Christ by building discipleship strategies.

Gospel multiplication: Gospel-centered communities multiply. 

The gospel is the source of salvation and what sustains a disciple-making movement. We desire to build sustainable and scalable structures that give rise to a movement of churches and leaders that make disciples and advance the kingdom in every corner of this world. A multiplication mindset is essential in helping reach communities, cities, and the world with the gospel.

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Inspired by our desire to serve, support, and develop healthy leaders who advance a gospel movement.
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MULTIPLICATION CENTERS

Serving to advance churches and church leaders around the globe.

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STRONG LEADERSHIP IS VITAL

Kingdom advancement depends on strong spiritual leadership for sustainable church growth.